Monday Apr 10, 2023

Verna Wall on Research at Phorest and Success Stories From the Salon Floor

[263] For the past 12 months, Verna Wall (Research Manager), Rich Cullen (Lead Product Designer) and the Phorest Research Team have been on the road visiting salons and on Zoom, starting conversations with business owners all over the world. They've been looking at the data and asking questions, all with a simple motive: to find out what the best salons are doing to be successful.

Featuring Verna Wall, this episode explores what the role of a researcher entails and what research looks like at Phorest, all the while discussing specific data points and insights.

Also featured in this episode:

Maggie Di Falco, Maggie The Salon @maggiethesalon, USA

Sarah Doyle, Templeogue Beauty Clinic @templeoguebeauty, Ireland

Patrick Monaghan, Phorest Salon Software

Erin Jones, Urban Evolution Salon @urbanevolutionsalon, USA

Sheri Hancock, Fine Bella Salon @finebellasalon, USA

Stacey Holmes, Steel Blade Men's Salon @steelbladebadassleader, USA

Mary Camille King, The Ritz Inc @theritzinc, USA

Bonnie Conte, Avalon Salon Spa @avalonsalonspas + Vibe Salon @vibesalonlakezurich, USA

Erin Raber, Pin-Up Curls @pinupcurlssalon, USA

Links:

Get your Salon Owners Summit 2024 tickets now: https://www.salonownersummit.com/tickets

Read the blog (Verna Wall & Rich Cullen on Success Stories from the Salon Floor – Salon Owners Summit 2023 Recap): https://shorturl.at/fsJM1

Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1

This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

Verna Wall on Research at Phorest and Success Stories From the Salon Floor

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