PhorestFM: Stories From the Salon Floor
The salon industry has a lot to be proud of. Phorest has always been in awe of it. The energy. The camaraderie. The creativity. Being a business owner takes courage, but it can sometimes become an isolating, all-consuming reality. Amidst the daily whirlwind of tasks, there’s still the challenge of thinking ahead, of carving a path forward. The PhorestFM podcast celebrates innovative ideas, methods, and perspectives on business management and growth, marketing, leadership, and building great teams and cultures. Launched in 2017, it is hosted by Alex Bélisle-Springer (he/they), Global Education Content Lead at Phorest Salon Software. As of Season 9 (2025), new episodes air every second week, with occasional bonus drops on ”off” weeks.
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Episodes
Monday May 15, 2017
Monday May 15, 2017
[025] This week on Phorest FM, Killian and Zoe take a mid-month break from interviews to discuss a few blog topics. As usual, the show is topped off with the upcoming Phorest Academy Webinars!
Links:
7 Ways To Help Your Clients Spend More, More Often
How To Handle Salon Layoff Rumours And Avoid A Catastrophe
What Types Of Salon Loyalty Programs Actually Add Value?
Leave a Rating & Review: http://bit.ly/phorestfm
Read the transcript, or click here to request a personalised quote from Phorest Salon Software.
Tuesday May 09, 2017
Tuesday May 09, 2017
[024] New format! Based on recent recommendations, Phorest FM is now going to focus on interviewing different personalities every week and keep the blog chats for the Monthly Round-Up episodes. This week, Killian and Zoe welcome Louis Grenier, a digital marketing consultant and podcaster in chief for EveryoneHatesMarketers.com, to get some insight on cutting through the noise and focusing on only a certain few marketing channels.
As usual, the show is topped off with the upcoming Phorest Academy Webinars!
Tune in every Monday for a mix of interviews with industry thought-leaders, roundups of our most recent salon owners marketing tips & tricks, all the latest in and around Phorest and what upcoming webinars or events you can join. Feel free to let us know who or what topic you'd like to hear on the show!
Leave a Rating & Review: http://bit.ly/phorestfm
Read the transcript, or click here to request a personalised quote from Phorest Salon Software.
Tuesday Apr 25, 2017
Tuesday Apr 25, 2017
[023] After a well-deserved Easter Holiday break, Killian and Zoe discuss two recent topics from the Phorest Blog: Marketing To Mature Hair And Beauty Clients In The Digital Age and Providing Access To Salon & Spa Services For Clients With Disabilities. Following up on that interview Graham Kent from FHC For Hair (UK) on the success of their Annual Hair Show, which has raised of £30,000.00 for their local hospice over the last 12 years. Finally, Phorest's newest eBook, The Salon Owner's First Steps To Online Reputation, is given an overview and the show is topped off with the announcement of the next Phorest Academy Webinars!
Tune in every Monday for a mix of interviews with industry thought-leaders, roundups of our most recent salon owners marketing tips & tricks, all the latest in and around Phorest and what upcoming webinars or events you can join. Feel free to let us know who or what topic you'd like to hear on the show!
Leave a Rating & Review: http://bit.ly/phorestfm
Read the transcript, or click here to request a personalised quote from Phorest Salon Software.
Monday Apr 10, 2017
Monday Apr 10, 2017
[022] On this week's Phorest FM episode, Killian and Zoe bring in Alex Quinn & Aoife Kelly-Cooney from the Phorest Marketing team to discuss the day they each spent working in a salon. Then, the most recent articles on the Phorest Blog are flipped inside out and finally, the show is topped off with the announcement of the next Phorest Academy Webinars! As always, the show is done for you, feel free to let us know what you want to hear in the next episodes!
Tune in every Monday for a mix of interviews with industry thought-leaders, roundups of our most recent salon owners marketing tips & tricks, all the latest in and around Phorest and what upcoming webinars or events you can join. Feel free to let us know who or what topic you'd like to hear on the show!
Leave a Rating & Review: http://bit.ly/phorestfm
Read the transcript, or click here to request a personalised quote from Phorest Salon Software.
Monday Apr 03, 2017
Monday Apr 03, 2017
[021] This week on Phorest FM, Killian and Zoe discuss everything that's happened within the last month and present some fun and lively Spring and Easter SMS templates. Finally, the show is topped off with the upcoming Phorest Academy Webinars.
Tune in every Monday for a mix of interviews with industry thought-leaders, roundups of our most recent salon owners marketing tips & tricks, all the latest in and around Phorest and what upcoming webinars or events you can join. Feel free to let us know who or what topic you'd like to hear on the show!
Leave a Rating & Review: http://bit.ly/phorestfm
Read the transcript, or click here to request a personalised quote from Phorest Salon Software.
Monday Mar 27, 2017
Monday Mar 27, 2017
[020] This week on Phorest FM, Killian and Zoe kick off the show by discussing three surefire ways to prevent staff from stealing salon client details and tips on how to conduct effective one-to-one staff meetings.
Then, just like last week, some Phorest Subscriber Mail is answered on air and finally, just before heading off to the Phorest Academy webinars segment, Chris Brennan (Content Manager here at Phorest) calls in from The Salon Owners Bootcamp event in Edinburgh.
Tune in every Monday for a mix of interviews with industry thought-leaders, roundups of our most recent salon owners marketing tips & tricks, all the latest in and around Phorest and what upcoming webinars or events you can join. Feel free to let us know who or what topic you'd like to hear on the show!
Leave a Rating & Review: http://bit.ly/phorestfm
Read the transcript, or click here to request a personalised quote from Phorest Salon Software.
Monday Mar 20, 2017
Monday Mar 20, 2017
[019] This week on the show, Zoe improvises herself as host while Killian enjoys the beautiful city of Brussels. For the occasion, Phorest subscriber mail is read out and engaging April marketing ideas are shared.
As always, the show is topped off with our upcoming Phorest Academy Webinars.
Tune in every Monday for a mix of interviews with industry thought-leaders, roundups of our most recent salon owners marketing tips & tricks, all the latest in and around Phorest and what upcoming webinars or events you can join. Feel free to let us know who or what topic you'd like to hear on the show!
Leave a Rating & Review: http://bit.ly/phorestfm
Read the transcript, or click here to request a personalised quote from Phorest Salon Software.
Monday Mar 13, 2017
Monday Mar 13, 2017
[018] On Phorest FM this week, your co-hosting duo has prepared a shorter episode. Zoe chats about 10 ways to boost social engagement on Instagram while Killian introduces Phorest's brand new eBook: the Salon Owner's SMS Marketing Gameplan!
Tune in every Monday for a mix of interviews with industry thought-leaders, roundups of our most recent salon owners marketing tips & tricks, all the latest in and around Phorest and what upcoming webinars or events you can join. Feel free to let us know who or what topic you'd like to hear on the show!
Leave a Rating & Review: http://bit.ly/phorestfm
Read the transcript, or click here to request a personalised quote from Phorest Salon Software.
Monday Mar 06, 2017
Monday Mar 06, 2017
[017] On Phorest FM this week, your usual co-hosting duo discusses Dale Carnegie's classic book: 'How To Win Friends & Influence People' and how salon music can influence buying behaviour. Then, Pr & Events Manager Alex Quinn makes a return on the show to chat about a new non-client salon event in association with Phorest Salon Software: the Salon Management Sessions.
Links:
Salon Management Sessions, General Public Event: Get Tickets HereSalon Management Sessions, Phorest Client Event: Get Tickets Here
Tune in every Monday for a mix of interviews with industry thought-leaders, roundups of our most recent salon owners marketing tips & tricks, all the latest in and around Phorest and what upcoming webinars or events you can join. Feel free to let us know who or what topic you'd like to hear on the show!
Leave a Rating & Review: http://bit.ly/phorestfm
Read the transcript, or click here to request a personalised quote from Phorest Salon Software.
Monday Feb 27, 2017
Monday Feb 27, 2017
[016] In this week's episode of your Salon Owner's Podcast, Killian and Zoe bring back Phorest's CEO Ronan Perceval to chat about his one-day salon working experience. Then, the duo discusses February's most popular blogs, and finally, senior trainer Declan Kehoe is brought on the show to talk about the Phorest Training modules and team.
Tune in every Monday for a mix of interviews with industry thought-leaders, roundups of our most recent salon owners marketing tips & tricks, all the latest in and around Phorest and what upcoming webinars or events you can join. Feel free to let us know who or what topic you'd like to hear on the show!
Leave a Rating & Review: http://bit.ly/phorestfm
Read the transcript, or click here to request a personalised quote from Phorest Salon Software.