Episodes

All Episodes

Sep 29, 2024

39 min

[297] Drawing from themes already being discussed at the Salon Owners Summit nearly eight years ago, this part-catch-up-part-rerun episode explores the rise of micromanagement and what we can do about it.
Reconnecting with Valerie Delforge (International Business Strategy Consultant & Author) on the podcast for the first time since 2017, we spend this first part of the conversation defining micromanagement, exploring the psychological aspects of controlling behaviors and reflecting on the pandemic's impacts on salon management, all the while sprinkling in personal stories and anecdotes.
Parts of this conversation were originally released in December 2016 and October 2017 as part of Season 1.
Links:
Learn more about The Delforge Group
Purchase Valerie Delforge's Book, "I'd Rather Do It Myself: From Micromanagement to Leadership"
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Sep 20, 2024

32 min

[296] Most salon professionals say they would like their business to be more sustainable. So, how might we, collectively, move toward more sustainable hair and beauty practices? On day two of the Salon Owners Summit 2024, Fry Taylor from Green Salon Collective (@greensaloncollective) and Dr. Denise Baden, Professor of Sustainable Business at the University of Southampton, hosted a workshop explaining just that. Tune in as we revisit the workshop's main points and interweave it all with segments from each their past appearances on the PhorestFM podcast.
Parts of this conversation were originally released in July 2019 and November 2021, as part of Season 3 and 5.
Links:
Learn more about Eco Hair and Beauty (UK & Ireland)
Learn more about the Green Salon Collective (UK & Ireland)
Learn more about The Green Beauty Community (USA)
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Aug 20, 2024

49 min

[295] As we near the end of our rerun series, this episode challenges the idea that happiness is a destination. With this conversation, happiness researcher Dr Gillian Mandich (@drgillianmandich) seeks to reframe our concept of happiness, understand the science behind joy, share practical strategies for building our "happiness muscle", and explain why embracing our entire emotional spectrum is so important.
Join us as we explore the many dimensions of happiness, beginning with the idea that we need to cultivate it daily through small moments of joy.
This conversation was originally released in December 2021 as part of Season 5.
Links:
Learn more about The International Happiness Institute of Health Science Research: https://www.internationalhappinessinstitute.com
Learn more about Dr Gillian Mandich: https://www.gillianmandich.com/about
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Aug 8, 2024

32 min

[294] Have you ever felt the life-changing impact of a mentor's guidance, wondered how to go from mastering individual skills to becoming a mentor yourself, or what it would take for you to be able to work with an industry leader you've looked up to for years?
In this episode, hear real-life professional stories highlighting the importance of empathy, cooperation, and building a community centred on mutual success. Then, discover how a viral video and a handwritten letter turned into a life-changing relationship for salon owner and educator Georgia Bell (@georgiabellhair).
This conversation with Georgia Bell was originally released in October 2020 as part of Season 4.
Links:
Learn more about Society by Georgia Bell: https://www.societygeorgiabell.co.uk/
Listen to "Why I’m Not Afraid of Change!" featuring Georgia Bell on the How to Cut It podcast: https://howtocut.it/georgia-bell-hairdresser/
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Aug 5, 2024

26 min

[293] What if failure was the key to your success? Whether you're a seasoned beauty pro or just starting out, Hunter Donia's (@hairbyhunty) experience of rebuilding a clientele after relocating to a new area underscores the importance of adaptability and continuous learning.
In this episode, learn more about how and why, despite initial confidence and extensive efforts, putting the finger on what would work for him in this new city was slower and more discouraging than expected.
This conversation with Hunter Donia was originally released in February 2022 as part of Season 6.
Links:
Learn more about Hunter Donia: https://www.hunterdonia.com/
Listen to The Modern Hairstylist Podcast: https://www.hunterdonia.com/podcast
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Aug 2, 2024

1hr 1 min

[292] What happens when a successful corporate executive chances everything on a failing beauty salon? What happens when you reach the point of no return, when you know things have to change? Stefania Rossi (@stefaniarossirecruitment) and Kelly Shaw's (@kellyshawme) journeys are tales of bold decisions and transformative leadership.
In this episode, learn more about their motivations, the critical moments that defined their careers, and the strategies they implemented to turn their ships (salons) around.
This shortened version of the conversation with Stefania Rossi was originally released in May 2022 as part of Season 6, and Kelly Shaw's was originally released in August 2021 as part of Season 5.
Links:
Learn more about Stefania Rossi Recruitment: https://www.stefaniarossi.co.uk/
Learn more about Kelly Shaw's coaching: https://www.kellyshaw.me/
Get your copy of 'Beauty and The Best' by Susan Routledge
Get your copy of 'How To Make Your Salon Work; So You Don't Have To' by Kelly Shaw
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Jun 7, 2024

37 min

[291] Do you tend to avoid tough conversations or feel like you're walking on eggshells, over-explaining and justifying everything? Are you feeling resentful or passive-aggressive? If you're a people-pleaser, an empath, or a joy seeker, this 90-minutes-part-rerun-part-new episode unpacks the damaging effects of codependency patterns on leadership and team dynamics, discusses the critical role of self-worth and internal safety and explores the importance of setting healthy boundaries.
Craving a healthier business environment with practical tips and personal grounding practices that can help you reclaim leadership? Tune in as we explore codependency in salons and spas with the Owner, Lead Educator, and Context Creator at Passion Squared, Nina L. Kovner (@ninakovner).
Parts of this conversation with Nina L. Kovner were originally released in August 2021 as part of Season 5.
Links:
Learn more about Passion Squared (@passionsquared): https://passionsquared.net/our-story/
Shop Nina's books and/or subscribe to "Love Notes Daily": https://passionsquared.net/shop/
Listen to the "People Passion Purpose" podcast: https://passionsquared.net/podcast/
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Jun 7, 2024

53 min

[290] Do you tend to avoid tough conversations or feel like you're walking on eggshells, over-explaining and justifying everything? Are you feeling resentful or passive-aggressive? If you're a people-pleaser, an empath, or a joy seeker, this 90-minutes-part-rerun-part-new episode unpacks the damaging effects of codependency patterns on leadership and team dynamics, discusses the critical role of self-worth and internal safety and explores the importance of setting healthy boundaries.
Craving a healthier business environment with practical tips and personal grounding practices that can help you reclaim leadership? Tune in as we explore codependency in salons and spas with the Owner, Lead Educator, and Context Creator at Passion Squared, Nina L. Kovner (@ninakovner).
Parts of this conversation with Nina L. Kovner were originally released in August 2021 as part of Season 5.
Links:
Learn more about Passion Squared (@passionsquared): https://passionsquared.net/our-story/
Shop Nina's books and/or subscribe to "Love Notes Daily": https://passionsquared.net/shop/
Listen to the "People Passion Purpose" podcast: https://passionsquared.net/podcast/
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Jun 4, 2024

42 min

Productivity isn't just about finding more time; it's about better allocating the time we have. In part two of this episode with James Parnell, Founder of the Wellbeing Gym, we explore ways to leverage neuroscience and circadian rhythms for enhanced alertness, deep thinking and, ultimately, a more fulfilling life away from the concept of "Total Work".
Parts of this conversation with James Parnell were originally released in September 2018 as part of Season 2.
Links:
Learn more about The Wellbeing Gym: https://thewellbeinggym.com/
Subscribe to The Wellbeing Gym newsletter: https://shorturl.at/2qKHh
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Jun 4, 2024

49 min

Making meaningful progress towards goals shouldn't come at the expense of living a fulfilling life. And yet, far too often, we find ourselves stressing over how there are never enough hours in the day. Either that, or we succumb to the endless cycle of procrastination. What if there was a way to unlock your true productive potential without sacrificing your wellbeing? 
In part one of this episode, find out what frameworks performance and productivity coach James Parnell uses to reshape the traditional narratives of productivity and learn how you can apply them to your busy salon professional life.
Parts of this conversation with James Parnell were originally released in September 2018 as part of Season 2.
Links:
Learn more about The Wellbeing Gym: https://thewellbeinggym.com/
Subscribe to The Wellbeing Gym newsletter: https://shorturl.at/2qKHh
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

May 29, 2024

29 min

Through a candid conversation highlighting some of the complexities of growing a business in the salon industry, discover why franchising might be the growth strategy you need.
Contrasting the traditional method of opening multiple locations with real-life examples and Katie's own experiences, this episode rerun digs into the specifics of what makes a business franchise-ready, from having an autonomous operational model to owning a magnetic brand that draws interested entrepreneurs to your doorstep.
Hear salon owner, business mentor, author, and podcaster Katie Godfrey (KG Professional, The Life of KG) breaks down the importance of brand consistency and the delicate dance of balancing centralized control with the unique flair of individual franchisees.
This conversation with Katie Godfrey was originally released in March 2021 as part of Season 5.
Links:
Learn more about KG Professional: https://kgprofessional.com
Get your tickets to the Salon Owners Summit: https://www.salonownersummit.com/tickets
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Mar 18, 2024

45 min

[286] In this episode rerun, salon owner & educator Erin Raber (@theculturecurl) walks us through the evolution of her salon's brand identity, how she redefined her marketing strategy to attract her ideal clientele and the clarity that comes with a focused marketing vision.
Pin-Up Curls' transformative journey from slow to flywheel growth is a powerful reminder of the importance of embracing innovation and striving for continuous improvement in business. By adopting the principles of flywheel growth, any company—big or small—can unleash its full potential and achieve sustainable success in the long run.
This conversation with Erin Raber was originally released in October 2022 as part of Season 6.
Links:
Learn more about Pin-Up Curls: https://www.pin-upcurls.com
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Mar 14, 2024

1hr 3 min

[285] How might we increase salon retail sales outside of the often go-to opportunities that are upselling clients while they're in the chair and building an online store? From strategies for creating events that don't just charm but convert to finessing product placement through visual merchandising, we explore an array of techniques to not only captivate clients' attention but also significantly boost your bottom line. With another two reruns in one, we're dishing out all the secrets to capture your clients' senses and keep them coming back for more.
The episode rerun featuring Rowena Doyle was originally released in April 2018 as part of Season 2, and Katie Lowndes' episode was originally released in April 2019 as part of Season 3.
Links:
Connect with Katie Lowndes on LinkedIn: https://www.linkedin.com/in/katie-lowndes-6211b812/
Connect with Rowena Doyle on LinkedIn: https://www.linkedin.com/in/rowena-doyle-31a00718/
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Mar 11, 2024

32 min

[284] Ever wonder why some salons can charge the big bucks while others struggle to make ends meet? This episode rerun, featuring salon industry coach David Barnett (High Performance Stylist), is a goldmine for owners looking to nail their pricing strategies.
We discuss the elusive balance between cost and value, break down how understanding your break-even point can lead to a thriving, profitable business model, and share wisdom on identifying when your salon (or staff) is ready for a price increase. Plus, learn effective ways to communicate said increases to your clientele, turning the process into a celebration of your stylists' success and smoothing the transition.
Originally released in April of 2018, as part of Season 2.
Links:
Connect with David Barnett on LinkedIn: https://www.linkedin.com/in/highperformancestylist/
Read Vish's Whitepaper: https://shorturl.at/zLQW3
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

Mar 7, 2024

41 min

[283] Although numbers can provide valuable insights into an employee's performance, relying solely on figures can be misleading. Without context, numbers are just numbers. In this episode rerun, hear Hellen Ward (@hellenward), industry-renowned hair and beauty consultant and co-founder of Richard Ward Hair and Metrospa, discuss the power of a lean KPI approach, the importance of team ownership over these metrics, and the need for recognizing achievements beyond the numbers, ensuring your staff feels valued and aligned with your business objectives.
Originally released in November of 2020, as part of Season 4.
Links:
Learn more about Hellen, her coaching and consultancy services: https://www.hellenward.com 
Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7
This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.
Leave a Rating & Review: http://bit.ly/phorestfm 
Read the transcript, or click here to learn more about Phorest Salon Software.

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